Muhammed Nazir - a Pakistani immigrant to the United Kingdom who is writing the song call 1 pound fish in order to attract the shoppers to his fish stall in East London market. His song is reaching on 2 million views on youtube within two months. Nowadays, it almost 19 million views on his official video.
It was released on 7 December 2012 for download in the UK, reaching number 28 in the UK singles Chart, number 5 in UK Dance Chart.
